“Cultivating Referral Sources for Your Small Business Practice”

with Rodney Dowell, Director of the MA Law Office Management Assistance Program and Erik Mazzone, Director of the NC Center for Practice Management. Professors Dowell and Mazzone provide tips on: incorporating referral sources as part of a larger marketing plan; choosing referral sources to target; the mechanics of referral source meeting; and determining the effectiveness of referral sources. Each of these topics is covered in detail in the Law Practice Management course, a required course in the online LLM program.

Original Date: September 27, 2010

Listen Now!